We organised our first event in SF in the frame of the DataWeek. Find here how it was!
We provide Usage Analytics
Big Data Solutions – Digital Platforms – Cloud
With our Data Management Platform (DMP) and our team of Data Scientists, we provide Big Data solutions in the field of usage analytics.
How much value is there in your Data? That’s a question we can answer. That’s what we’ve been doing for the past 10 years.
Do you even know which data you have and how useful they are? They are usually so spread out in various silos that it”s hard to tell. Squid’s Data Audit will give you a roadmap to become a data-driven organization and to leverage the DMP.
There’s tremendous value in bringing data from various sources together. For example, web tracking data with CRM, transactions, server-side logs and ad server data come together beautifully for Usage Analytics and Programmatic Advertising. Into the Squid’s DMP.
Browse through data at the finest level of detail. Compare customers, features, content, drill down and pivot. View business KPIs and their evolutions year over year, day over day. Squid’s dashboards are the most efficient tool to expose your data and zoom in on what you’re looking for.
Insight is precious, but actions are what brings money to the bank. The Squid DMP syncs your cookie-pools with your website CMS and common media buying platforms. Build tailored usage reports that you can share with your customers to demonstrate the value you provide them (and close the deal).
Squid has been building the DMP for years, so it’s full of great features. Here’s an overview.
- Usage Analytics dashboards to play with your data and find stuff;
- Interactive segmentation with automatic refresh;
- N2K “Need to Know” summary app to automatically identify key usage drivers;
- Forecasting Library to anticipate usage, taking into account complex seasonal patterns;
- Differential data loading with a high performance ELT procedure to absorb your 1st party data;
- Powerful web tracking with session-level and cookie-level analytics;
- 2-year or more raw data conservation in secure repositories;
- And more!
The best thing of all is that it’s up and running and proven with the most uncompromising clients. No set-up, no installations: you can get started today!
Meet our data team workers!
Founded in January 2004, Squid has over 10 years experience solving strategic data issues. We are proud to use break-out technologies allowing us to provide successful delivery of hugely ambitious customer projects. Fortune 500 customers have placed – and renewed – their confidence in Squid again and again.
Every day we work with our clients resolving their data issues. We build Big Data solutions using complex technology allowing us to analyze terabytes of Data. We are speakers at conferences about tech, digital or entrepreneurship and we are involved in many projects in the ecosystem here in Paris. After 10 years of experience we want to share our data expertise with you on this blog. Welcome in our blog!
Event organised in San Francisco by Squid Solutions in the frame of the Data Week – 17/09/14 6-8 PM